Mod Design: Vintage Postcards of Expo 67

Forest Pavilion

Canada Forestry and Paper Pavilion

With the Rio Summer Olympics being just around the corner this prompted me to ponder the differences between the Olympics and the World Fairs.  While both are cultural showcases that bring together people of many nations to good-naturedly preen about their countries, World Fairs seem more ad hoc than the more structured, media spectacle of the Olympics.

Coinciding with Canada’s centennial in 1967, Montreal hosted what is considered to be one of the most successful World Fairs, which was the first to adopt the “Expo” moniker by which all subsequent World’s Fairs have been named.  As attested by these postcards, the various national pavilions at Expo 67 served as grand displays for then cutting-edge, very “mod” design and innovation.

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